Reporter Amy Bernstein visits the headquarters of a magazine for pre-teen girls called "Girls' Life." The relatively new magazine is the first full-fledged glossy of its kind and has become something of a phenomenon in the publishing world. With over one hundred thousand current subscribers and two to three thousand more pouring in every month, the magazine seems to have found a niche...although advertisers still need to be convinced of its appeal and the buying power of its primary demographic group.
Copyright 1996 NPR
