© 2026

For assistance accessing the Online Public File for KAXE or KBXE, please contact: Steve Neu, IT Engineer, at 800-662-5799.
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations

As Toyota Grows, So Do Its Challenges

Japanese automaker Toyota represents a big problem for the Big Three U.S. automakers, as its sales grow in both U.S. and world markets. But as the company expands, it must also maintain the quality and consistency of its previous cars.

Melissa Block talks with David Cole, chairman of the Center for Automotive Research in Ann Arbor, Mich.

Toyota has three marques: Toyota, Lexus and Scion. The company also owns Hino, a truck company, Daihatsu, a small Japanese marque, as well as small parts of Isuzu and Subaru.

Copyright 2023 NPR. To see more, visit https://www.npr.org.

Creative Commons License
Our stories may be republished online or in print under Creative Commons license CC BY-NC-ND 4.0. We ask that you edit only for style or to shorten, provide proper attribution and link to our site. Please see our republishing guidelines for use of any other photos and graphics.